Know when a new domain uses your name. We keep watching.
New domain monitoring watches for newly registered domains that contain your brand name, such as acme-refunds.shop, and adds each match to your lookalikes with an alert. It gives you early warning of impersonation.
What does it watch? New domains with your names in them.
Scammers need a web address before they can fool anyone. When a new one contains a name you care about, this is how we find it and what we do with it.
New domains with your name
A new domain counts as a match when it contains a name you are watching, such as acme in acme-refunds.shop.
Names you choose, per brand
Watch rules are set in your brand settings, so every domain in a brand shares them.
Registry changes
We keep going through the changes to registry zone files to see which names are new.
Certificate logs
New website certificates are published in public logs. A new name containing yours that gets one is picked up too.
Added to your lookalikes
Each match becomes a lookalike finding, with its page captured, analysed and given a risk level.
An alert for each one
You hear about new lookalikes in the app, by email or by webhook to your own tools.
Misspellings too
Typos, swapped characters and lookalike letters are caught by lookalike monitoring on each domain you add.
The wider picture
We also show ongoing intelligence on newly observed domains across every brand.
How does it work? Set the names once.
There is nothing to install. You tell us which names matter, and we keep going through new domains for them.
- Once per brand
Choose the names to watch
In your brand settings, add your brand name and any product names someone might use to pass as you.
- Continuously
We go through what is new
We check new registry changes and certificate logs for new domains that contain your names.
- When one matches
It joins your lookalikes
The domain is added to your lookalikes and you get an alert.
- Then
Triage it like any lookalike
Check its captured page, assign it and, if it turns out to be a threat, prepare takedown emails or export it in a blocklist.
What do I set up? A short list of names.
Watch rules live in your brand settings. Add each name you want to hear about. A new domain is a match when it contains one of them.
- Set once per brand, so acme.co.uk and your other domains share one list.
- Your brand name and product names, or any name someone might use to pass as you.
- Misspellings are covered separately by lookalike monitoring on each domain you add.
Watch rules sit alongside lookalike monitoring. How brand protection works
Brand settings · Brand names to watch in new domain registrations
What happens when one turns up? It joins your lookalikes.
A match is treated like any other lookalike, and you hear about it without having to log in and look.
- An alert for each new lookalike, in the app, by email or by webhook to your own tools.
- The same checks as every lookalike: a captured page, analysis for login forms and use of your brand, and a risk level.
- Triage it as a team with a status, an assignee and notes.
- Act on it: prepare takedown emails to send yourself, or export it in a blocklist.
We keep watching for new domains, and you hear about a match as soon as we spot it.
Alerts · Page capture · Risk level · Takedown drafts
What are scammers registering? See the wider picture.
Your watch rules cover your own names. New domain monitoring also gives you ongoing intelligence on newly observed domains across every brand, so you can see what scammers are setting up across the internet.
- 01
High-risk look-alikes
New domains that imitate a brand, picked out from newly observed names.
- 02
Lure themes
The subjects scammers build fake addresses around, such as payroll or parcel delivery.
- 03
Campaigns and signals
Groups of new domains that belong together, and the signals that tie them.
- 04
An explorer
Search the newly observed domains yourself.
It watches for newly registered domains that contain your brand name. You choose the names, and we pick up matches from registry changes and certificate logs as they appear, then add them to your lookalikes with an alert.
Lookalike monitoring works out misspellings and lookalike versions of each domain you add. New domain monitoring looks at newly registered domains and new certificates for any name that contains one you are watching. The two work together.
We keep watching for new domains, and as soon as we spot a match it is added to your lookalikes with an alert.
Watch rules look for the names you set. Misspellings, swapped characters and lookalike letters are covered by lookalike monitoring on each domain you add, so use both.
Yes. We give you ongoing intelligence on newly observed domains for every brand: high-risk look-alikes, lure themes, campaigns, signals and an explorer. It sits in the threat intelligence part of the platform.
Hear about new domains using your name. And act early.
Choose the names to watch and we check new registrations and certificate logs for them, add each match to your lookalikes with an alert, and show you what scammers are registering across every brand.